From strategic planning and budgeting, through concept and design, to implementation and analysis, LDL Advertising can help you define your market and establish your brand. We know how to leverage any size budget for maximum effect, and our longstanding relationships with local and national media outlets, printers and other vendors ensure that you get the most for your marketing dollar. We offer expertise in both traditional advertising---print, collateral, radio and TV, and digital---web design, search marketing, blogging and social media. If it involves strengthening your brand or selling your product, we can do it---effectively, efficiently and economically.
"Upon taking over marketing for the Illinois division of Centex Homes, I decided it was time to validate that we had the best agency available working for us. After a little homework, I ended up inviting three agencies to come and make their best presentations and pitch. I provided them all a fictitious scenario (somewhat grounded in reality) and explained they had total creative freedom on how they would like to propose partnering with us to resolve the specific set of issues given. I did also include a brief list of "must haves" but nothing more beyond that. The net result, Denny and his team absolutely knocked the ball out of the park! The other agencies couldn't hold a candle to the presentation and pitch Denny gave us. I had these presentations done for the entire senior management team and the vote was unanimously in favor of Denny and Brian Keith Advertising. Denny would become the point person between his agency and myself. He was a total pleasure to work with both professionally and get to know as a friend outside of work. He is reliable, creative, trustworthy and personable. Denny and his team were a critical component of the Illinois Division breaking long standing sales records under our partnership. I firmly believe that Denny could transfer his skill set and capabilities to almost any industry and be just as successful. I would work with Denny again without any reservation if given the opportunity. Agencies are a dime a dozen, but Denny really stood out head and shoulders above the competition. Don't hesitate to give him a call or send him an email when you want a trusted ad man on your team! I know I will!"
Erik Burckle - Marketing and Strategic Planning Executive
L. Denny Landry - Owner
Experience: Denny’s long career in advertising and marketing includes both the media side, with over 10 years at the Chicago Tribune, and the agency side, as Senior Account Executive and eventually co-owner of Brian Keith Advertising, the largest agency in the Chicago suburbs. Before he sold the agency in 2011, Denny won over 55 industry awards honoring his work in all phases of marketing. With the opening of LDL Advertising, he is ready to leverage his experience, industry knowledge, and strong media relationships to assist midsize and small companies in achieving their marketing goals.
Education: Bachelor of Science in Marketing and Advertising from Bradley University.
Quote: "For me it’s all about relationships, both with clients and vendors. By getting to know my clients, I can better understand where they are coming from, and where they would like their business to go in the future. By maintaining close ties with printers, media reps and other vendors I can ensure that my clients get the highest quality of service---and the best price. And if we have a little fun along the way, all the better.”
Kathy Belanger - Creative Director
Experience: Kathy has over 25 years of experience in conceptualizing and writing award-winning copy for a wide variety of clients and purposes,
and in a wide range of styles. She is known for fast, accurate work, strategic thinking, and maintaining excellent working relationships with
clients. Her multi-media advertising campaigns include brochures, direct mail pieces and radio and television commercials. She has written
articles for publication in local newspapers and trade journals, and specialized in customer engagement with newsletters, e-newsletters, blogs
and social media strategies.
Education: Bachelor of Arts in Speech and Theater with Minor in English, University of Michigan, Ann Arbor
Quote: "The greatest thing about my job is the collaboration - bouncing ideas off my co-workers, seeing a germ of an idea fleshed out and sharpened as everyone adds to it, and then watching it come to life when the designers work their magic."
Marie Gilbert - Art Director
Experience: Marie has 30 years of experience in the design of award-winning ads, brochures, promotions, signage and web sites. With expertise in both traditional and electronic media, she has worked in industries from shopping center marketing to consumer goods, real estate, hospitality and travel. Her display shelf contains many awards that she has received for her work for a variety of clients.
Education: Bachelor of Science in Design from the Institute of Design, Illinois Institute of Technology
Quote: "I try to surround myself with good design, not only in my work but in life. From my car (a Mini Cooper S) to my beloved iPhone, well designed everyday objects inspire me - plus, they make me happy!"